CASE STUDY OF SANDYBABATOURS
OBJECTIVE
- Drive high quality leads for premium wildlife safari toursin Tadoba, Satpura, and Bandhavgarh Target Audience:Urban wildlife enthusiasts in Mumbai, Pune & Bangalore
KEY CHALLENGES
- Multiple tour dates with a short campaign window
- No dedicated landing page or website for conversion
STRATEGY & EXECUTION
- Geo-segmented Campaigns: Separate campaigns for each national park & tour date
- City-specific Targeting: Focused ads for audiences in Mumbai, Pune, and Bangalore
- Meta Lead Form Ads: Instant forms used to bypass the need for a website
- Real-Time Lead Capture: Integrated with CRM for immediate follow-ups
- Ongoing Optimization: Continuous monitoring and metric-based adjustments
RESULT
Leads Generated
+
Total Reach
0
+
Conversion Rate
0
%
Total AD Spend
0
+
Campaign Creative
